Thursday 20 January 2011

Clever merchandising can increase sales - use food display equipment to boost your catering sales

Clever merchandising can increase sales - use food display equipment to boost your catering sales

Clever merchandising or presentation of products can increase your sales and profits. Caterers use servery and food display machines to show products at their best. People use their sight or smell before they buy food so monopolise on this with restaurant supplies like servery or food merchandisers.Catering outlets can install display cabinets either ambient, hot or chilled for food display. Display cabinets with well presented food can help boost sales. Buy them at http://www.caterfor.co.uk/
With hot food or pre-prepared food display cabinets are ideal restaurant supplies. Cooked hot pies and pastries can be stored in merchandisers and heated display cabinets. They look and smell wonderful and that alone can boost sales. Pie cabinets can be used in canteens, takeaways and even for outdoor caterers with LPG versions available.
Servery equipment is also great for food display. This catering equipment may include bains marie, soup kettles, carvery and heated food display where diners can see the food they are ordering so enticing their senses and hopefully improving your sales. Some of the equipment is also ideal for self serve so customers can help themselves to hot soup (display fresh crusty bread rolls near by in lovely willow bread baskets to really tempt them!) Other items can be stored in bread baskets or serving dishes, too. Encourage customers to buy extras with their meal by making it easy to see, appealing to the senses and readily available.
Restaurant supplies also include ambient food display cabinets or merchandisers these are great for cakes, chocolate bars and sundries in small shops, coffee shops or takeaways. They enable customers to see a range of extra products in the shop display tempting them to buy whilst they are waiting for their meal or sandwich to be prepared. A lot of these are used as serve over counters, too. So whilst they take up space on the counter it is valuable advertising space, which can also be used when serving customers.



About the Author

I currently work for a catering equipment supplier offering pre purchase advice and after sales care. Servery And Food Display Machines such as pie cabinets and soup kettles and Shop Display for catering and retail are available on our web http://www.caterfor.co.uk/

No comments:

Post a Comment